{"product_id":"firm-ground-soccer-cleats-nike-air-zoom-mercurial-superfly-10-fg","title":"Firm Ground Soccer Cleats Nike Air Zoom Mercurial Superfly 10 FG","description":"\u003cdiv class=\"tc-product-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eFirm Ground Soccer Cleats Nike Air Zoom Mercurial Superfly 10 FG\u003c\/strong\u003e is designed for comfort, traction, and confident play on soccer fields.\u003c\/p\u003e\n\u003ch3\u003eHow to choose your size\u003c\/h3\u003e\n\u003cp\u003eThe numbered size selector on this page uses the supplier's original BR sizing. Measure your foot and use the US and EU conversion chart below before ordering.\u003c\/p\u003e\n\u003ch3\u003eHow to measure your foot\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003ePlace a sheet of paper on the floor against a wall.\u003c\/li\u003e\n\u003cli\u003eStand with your heel touching the wall.\u003c\/li\u003e\n\u003cli\u003eMark the longest point of your foot.\u003c\/li\u003e\n\u003cli\u003eMeasure from the wall to the mark.\u003c\/li\u003e\n\u003cli\u003eSelect the numbered store option that matches the chart.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ctable\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUS men's size (approx.)\u003c\/th\u003e\n\u003cth\u003eEU size (approx.)\u003c\/th\u003e\n\u003cth\u003eSelect this store option\u003c\/th\u003e\n\u003cth\u003eApprox. foot length\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e5.5\u003c\/td\u003e\n\u003ctd\u003e38\u003c\/td\u003e\n\u003ctd\u003e36\u003c\/td\u003e\n\u003ctd\u003e9.2 in \/ 23.3 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e6\u003c\/td\u003e\n\u003ctd\u003e38.5\u003c\/td\u003e\n\u003ctd\u003e37\u003c\/td\u003e\n\u003ctd\u003e9.3 in \/ 23.7 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e7\u003c\/td\u003e\n\u003ctd\u003e40\u003c\/td\u003e\n\u003ctd\u003e38\u003c\/td\u003e\n\u003ctd\u003e9.6 in \/ 24.5 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e7.5\u003c\/td\u003e\n\u003ctd\u003e40.5\u003c\/td\u003e\n\u003ctd\u003e39\u003c\/td\u003e\n\u003ctd\u003e9.8 in \/ 25.0 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e8.5\u003c\/td\u003e\n\u003ctd\u003e42\u003c\/td\u003e\n\u003ctd\u003e40\u003c\/td\u003e\n\u003ctd\u003e10.2 in \/ 25.8 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e9.5\u003c\/td\u003e\n\u003ctd\u003e43\u003c\/td\u003e\n\u003ctd\u003e41\u003c\/td\u003e\n\u003ctd\u003e10.5 in \/ 26.7 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e10\u003c\/td\u003e\n\u003ctd\u003e44\u003c\/td\u003e\n\u003ctd\u003e42\u003c\/td\u003e\n\u003ctd\u003e10.7 in \/ 27.1 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e11\u003c\/td\u003e\n\u003ctd\u003e45\u003c\/td\u003e\n\u003ctd\u003e43\u003c\/td\u003e\n\u003ctd\u003e11.0 in \/ 27.9 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e12\u003c\/td\u003e\n\u003ctd\u003e46\u003c\/td\u003e\n\u003ctd\u003e44\u003c\/td\u003e\n\u003ctd\u003e11.3 in \/ 28.8 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003eUS and EU conversions are approximate and can vary by brand and model. 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